NASCAR Illustrated features Archie Comics' Betty Cooper

From Archie Comics

MAMARONECK, NY – Racecar diver Betty Cooper is featured in this month's NASCAR Illustrated! It's the first time in Archie history that one of the Riverdale kids have been featured in a NASCAR-related publication.

Motorsports are a natural for Archie Comics. Both NASCAR and Archie Comics are entertainment suitable for the entire family. The real-life success of female drivers Janet Guthrie, Lyn St. James, Sarah Fisher and Danica Patrick encouraged Hiram Lodge to sponsor Betty as a his motorsports driver.

When reached for comment Mr. Lodge said "We are pleased that Betty has been featured in such a fine publication as NASCAR Illustrated. Of course, I knew all along that Betty was an excellent choice to represent Team Lodge."

Her daring new motorsport adventure ships next week in Archie Comics #572. Read about her in the January issue of NASCAR Illustrated, in stores now. And read on ...

ARCHIE #572
“The Fast Track to Success”: Move over, Danica Patrick – you’ve got nothing on Betty Cooper and Indianapolis has nothing on the Riverdale 500! Mr. Lodge is the proud sponsor of one of the swiftest motor sports teams around, but his pride runs out of gas when one of his rivals lures away his top driver and pit crew! Not to worry though – Betty Cooper has offered to get behind the wheel, with Archie and the gang as her makeshift pit crew! Does Betty have what it takes to out-race the overconfident male drivers? Rev up your engines for action and excitement in this fast-paced tale! SCRIPT: Mike Pellowski. ART: Stan Goldberg.
On sale newsstand January 23, 2007
32-page, full-color comic, $2.25


Tales From Riverdale Digest #17
"Monster-piece Theatre": It's a "comedy of terrors" for Chuck when he accidentally mixes up a monster drawing done for art school with the flattering portrait he intended to give Nancy for Valentine's Day! SCRIPT AND ART: Fernando Ruiz. PLUS: Other new and classic tales! SCRIPT AND ART: Various talents. BONUS: Puzzles, games and your chance to “Find Your Name in Print!”
On sale newsstand January 16, 2007
Full-color digest format, $2.49

Veronica #177
“The Secret of Veronica’s Diary”: When Veronica’s diary accidentally ends up in Reggie’s hands, Veronica has a lot of explaining… and apologizing to do! SCRIPT AND ART: Dan Parent. “The Art of Doing Nothing”: Tired of being overscheduled, Veronica will do everything she can to do nothing! SCRIPT: George Gladir. ART: Dan Parent. “Payback Time”: The status quo of Veronica and Jughead’s tense relationship is upended, as Jughead rescues Veronica from a boorish boy, and Veronica feels obligated to return the favor! SCRIPT: Kathleen Webb. ART: Dan Parent.
On sale Newsstand January 16, 2007
32-page, full-color comic, $2.25